Motion Pack Licensing Guide for Creators, Brands, and Agencies
Understand common motion graphics licensing terms for creators, commercial brand use, client work, agencies, and social media campaigns.
Before using motion graphics in social content, check the license
Creator licenses often cover your own content, while commercial licenses may cover brand campaigns, ecommerce promotions, and paid social ads
Agencies should confirm whether client work is allowed and whether multiple team members can use the same pack
Also check if templates can be modified, whether resale is prohibited, and whether assets can be included in client deliverables
A clear license protects both the creator and the buyer
If you are unsure, contact the seller before using the pack in a paid campaign or client project.